BetBoom to Capitalize on Esports Boom in Russia with Oddin.gg's solution – European Gaming Industry News

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BetBoom is one of the largest bookmakers in Russia. Focusing on technology and user experience, the company is now looking to capitalize on the growing interest in esports in its home country. To achieve that goal, BetBoom has entered into partnership with industry-leading esports betting solution Oddin.gg. Through this key relationship, BetBoom aims to lead the region with an esports betting solution that ventures to satisfy the expectations of millions of fans.
Oddin.gg is an esports-centric provider of odds feeds and risk management solutions, as well as its proprietary and proven solution. They have signed multiple new clients in the last few months, and this will be its first relationship with an operator in Russia. Oddin.gg’s footprint is expanding quickly, especially after its recent partnerships with various large operators and solution providers on the market. The company’s solutions offer customers a truly engaging esports betting experience, appealing to the younger generations of bettors interested in esports.
“We are fully aware of the esports potential in Russia. We have the ambitious plan to become the leader on the local market in esports, but to do so, we need the best product available. This is why we’re extremely happy to partner with Oddin.gg. Its solution will allow us to offer the best product in the market. Oddin.gg’s technology has no equal in the industry; betting lines are available almost all the time, and there are myriad live markets with extensive coverage. We can’t wait to launch the product and lead the fast-growing esports market in Russia, improving our current profitability and attracting massive esports audiences to our sportsbook,’’ stated Petr Kipa, CMO of BetBoom.
The esports scene in Russia is already mainstream, with popular Russian teams regularly succeeding internationally in titles like CS:GO and Dota 2. It was inevitable that an established bookmaker would double down on esports and select the best offer to satisfy the demand of esports fans. With this partnership, BetBoom will be poised to lead the esports scene in Russia, while Oddin.gg continues to expand globally, establishing itself as the top esports betting provider in the industry.
“BetBoom is already one of the most successful bookmakers in Russia with significant plans for further growth,” added Marek Suchar, Managing Director at Oddin.gg. “We believe their success comes partly from listening to their users and giving them what they are looking for. Esports in Russia has been  booming for a couple of years, therefore it is only logical that BetBoom wanted to move fast, improving its solution to satisfy users’ high demands. Our solution will provide bettors with an engaging betting experience, leading to increased betting volume and, eventually, GGR. We are excited to launch our first partnership in Russia, and we couldn’t have found a better partner in this regard than BetBoom.”
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Eugene “karzheka” Petrishin, Artyom “wTg” Morozov and coach Alexander “KaMa” Chernyshov from Virtus.pro Rainbow Six Siege roster are leaving the club.
Sergey Glamazda, Virtus.pro CEO:
“2021 has been a tough year for Virtus.pro in R6. Selective transfers didn’t work out quite as we expected and it became clear that big changes needed to be done.
Each player from our R6 roster is strong individually, but team chemistry proved to be an extremely difficult thing to work on together. It often requires rebuilding the roster to make it work again. We are grateful to Eugene, Artyom and Alex for their immense contribution to the team’s progress. I’m sure they’ll find the success they deserve.
We have a difficult task at hand: to build a team that will be able to fight for the top spots at EUL once more. We will announce our new roster soon. Stay tuned!”
Current Virtus.pro R6 roster:
Alan “Rask” Ali;
Pavel “p4sh4” Kosenko (captain);
Andrey “m1loN” Mironov.
Published
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BetBoom is one of the largest bookmakers in Russia. Focusing on technology and user experience, the company is now looking to capitalize on the growing interest in esports in its home country. To achieve that goal, BetBoom has entered into partnership with industry-leading esports betting solution Oddin.gg. Through this key relationship, BetBoom aims to lead the region with an esports betting solution that ventures to satisfy the expectations of millions of fans.
Oddin.gg is an esports-centric provider of odds feeds and risk management solutions, as well as its proprietary and proven solution. They have signed multiple new clients in the last few months, and this will be its first relationship with an operator in Russia. Oddin.gg’s footprint is expanding quickly, especially after its recent partnerships with various large operators and solution providers on the market. The company’s solutions offer customers a truly engaging esports betting experience, appealing to the younger generations of bettors interested in esports.
“We are fully aware of the esports potential in Russia. We have the ambitious plan to become the leader on the local market in esports, but to do so, we need the best product available. This is why we’re extremely happy to partner with Oddin.gg. Its solution will allow us to offer the best product in the market. Oddin.gg’s technology has no equal in the industry; betting lines are available almost all the time, and there are myriad live markets with extensive coverage. We can’t wait to launch the product and lead the fast-growing esports market in Russia, improving our current profitability and attracting massive esports audiences to our sportsbook,’’ stated Petr Kipa, CMO of BetBoom.
The esports scene in Russia is already mainstream, with popular Russian teams regularly succeeding internationally in titles like CS:GO and Dota 2. It was inevitable that an established bookmaker would double down on esports and select the best offer to satisfy the demand of esports fans. With this partnership, BetBoom will be poised to lead the esports scene in Russia, while Oddin.gg continues to expand globally, establishing itself as the top esports betting provider in the industry.
“BetBoom is already one of the most successful bookmakers in Russia with significant plans for further growth,” added Marek Suchar, Managing Director at Oddin.gg. “We believe their success comes partly from listening to their users and giving them what they are looking for. Esports in Russia has been  booming for a couple of years, therefore it is only logical that BetBoom wanted to move fast, improving its solution to satisfy users’ high demands. Our solution will provide bettors with an engaging betting experience, leading to increased betting volume and, eventually, GGR. We are excited to launch our first partnership in Russia, and we couldn’t have found a better partner in this regard than BetBoom.”
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After a year of helping our VCT stars sharpen their skills and stay at the top of their game, we’re delighted to announce that Aim Lab will become our official training partner for 2022 and beyond!
This new three-year partnership will see the FPS performance and training platform become the official training tool for VCT EMEA, enhancing the performance of our competitors as they battle it out to become the best in the region – and potentially the world. Aim Lab will also help power VCT content throughout the season,  focusing on the progression of players throughout the competition through training exercises and warm-up sessions.
Aim Lab has been a staunch supporter of the VCT since its inception, partnering not only with the EMEA circuit last year but also with the North American and LATAM counterparts throughout 2021. It is also planning to create new training scenarios within the Aim Lab platform, based on the best plays of the 2021 VALORANT Champions Tour.
“Players are only as good as the tools they’re given, that’s why we are incredibly proud to have Aim Lab and their state-of-the-art FPS training platform on board for the next three years. Such a lengthy investment into our burgeoning ecosystem serves as a strong indicator of their commitment to our league and also to our wonderful VALORANT community,” said Eva Suárez, Riot Games Sr. Manager Business Development and Partnerships.
“We are excited to expand our partnership with Riot Games in the EMEA region for the 2022 VALORANT Champions Tour. We are honored to be the official training partner in such a diverse region with so many skilled professionals and aspiring professional gamers. Our mission has always been to help gamers get better at the games they love and we hope to continue to do this while bringing special and engaging training tasks to the region,” Wayne Mackey, Ph. D, CEO of Statespace (Aim Lab)
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