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Hoping to bring its audience a more interactive experience with music and artists, Spotify has launched its own gaming interface on Roblox, Spotify Island. According to Spotify, it’s the first music streaming platform with a presence on Roblox.
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Meseret is Adweek’s ad-tech reporter.
Twitter’s Q1 Report Shows It’s on Track to Meet Its 2025 Representation Goal
By Meseret Ambachew
The Company Behind NBA Top Shot Is Now Valued at $2.6 Billion
By Scott Nover
After New Funding Round, Cameo Is a $1 Billion Company
By Scott Nover
Instagram Tweaks Ranking System to Give Original Content More Visibility
By Meseret Ambachew
Organize and Leverage Your Measurement Toolbox
Why Brands Should Embrace Supply Path Optimization Now
Subscriber Onboarding and Engagement Done Right
Customer Experience Transformation for the C-Suite
How Contextual Targeting Will Make Its Resurgence in OTT
By Mark Rotblat, Chief Revenue Officer, Tubi
The Upfronts Need an Upgrade
By Jason Brown, SVP, Advertising Sales, DIRECTV Advertising
Find, Engage and Delight the Hybrid Shopper
By Stuart Feil
The Power of the U.S. Hispanic Consumer
By TelevisaUnivision
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