The popularity of esports is “threatening to kill the chances of iconic Australian sports being included” in the ’32 Brisbane Games, according to Julian Linden of the Sydney DAILY TELEGRAPH. Olympic host nations are allowed to “recommend some new sports for inclusion on the program — even if only as a one-off.” That includes some of Australia’s “long-time favourite sports” like cricket, netball and Australian rules football. However, after the first meeting of the Brisbane Organizing Committee, organizers “dropped a massive hint” that video gaming “was building an irresistible case for immediate inclusion.” Esports already has “hundreds of millions of players around the world, with the best earning a fortune in organised online competitions.” Additionally, it fits in with the IOC’s attempts to “modernise its program.” Brisbane ’32 Coordination Commission Chair Kirsty Coventry “emphasised that it was still way too early to decide which sports will be on the program for Brisbane so everything was up in the air.” Meanwhile, cricket has “plenty of support within the IOC too and has the advantage of being hugely popular on the Indian subcontinent, one of the regions the IOC wants to attract more viewers” (Sydney DAILY TELEGRAPH, 5/3).
NBA enjoys a ratings win, two dozen brands plan to activate at Miami F1 race and restrictions loosened for bowl game sponsors.
Betting on sports is as old as the events themselves and has become an integral part of fan engagement. A one-stop shop for golf fans, the IMG ARENA Event Centre delivers next-level engagement through a front-end solution that combines fast data with live streaming, taking fans inside the ropes and arming them with a comprehensive package of information to enhance their viewing experience and inform their betting decisions.
Today’s episode features Matt Caldwell, president and CEO of the Florida Panthers, talking with SBJ’s Abe Madkour about his unconventional path into the industry, his experience at West Point and during combat in Iraq, and how the leadership and teamwork he encountered in the military shapes his career today. Caldwell is a member of SBJ’s Forty Under 40 class of 2018.
Shareable URL copied to clipboard!
https://www.sportsbusinessjournal.com/Daily/Issues/2022/05/03/Olympics/Brisbane.aspx
Sorry, something went wrong with the copy but here is the link for you.
https://www.sportsbusinessjournal.com/Daily/Issues/2022/05/03/Olympics/Brisbane.aspx
Register for a free SBJ account to unlock one extra article per month.
© 2022 Leaders Group. All rights reserved.The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Leaders Group.
© 2022 Leaders Group. All rights reserved. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Leaders Group.
Already a subscriber? Click below to sign in.
Upgrade your subscription to get all the news you need:
Adding SBJ weekly content will give you the comprehensive view of sports business with:
Already a subscriber? Click below to sign in.
Upgrade your subscription to get all the news you need:
Adding SBJ daily content will give you the comprehensive view of sports business with:
