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GLOBAL gaming media company, Kairos Group, has acquired gaming and esports organisation, Horizon Union (Horizon).
The latest organisation to join Kairos Group, which is also home to Kairos Media, Kyma Media, Turopium Sports and Entertainment and Kairos Ventures, Horizon will be managed and operated out of its base in Manchester.
Founded by Kieran Wood and Will Mollett in 2017, Horizon has grown to house over 35+ creators who drive and deliver content via an always-on strategy. Working alongside global brands such as GFUEL, Boost Gaming and ChampionUS, the organisation operates on the core principles of working closely with creators to provide strategic business value, within various verticals in the gaming world.
Horizon entered the esports space in January 2022 with the acquisition of esports team Top Dogs, competing in the APEX Legends Global Series (ALGS) league. With the UK esports industry continuing to show extensive growth, Horizon is hyper focused on continuing to develop and nurture grassroot competitive talent as well as establishing stature.
Alongside founding Horizon both Kieran and Will worked at Kairos Media for two years, with Kieran as an account manager and Will as a campaign manager.
Commenting on the acquisition, co-founder and operations and commercial lead at Horizon, Kieran Wood, said: “Working with the Kairos Group team for nearly 2 years has been nothing short of a life changing experience, both professionally and personally.
“The level of progression and development from working at Kairos Media and Horizon simultaneously has worked hand in hand to creating a sustainable and profitable organisation in Horizon.
“I could not be prouder of what we’ve achieved so far but we’ve still got a long way to go. Horizon’s future is looking very strong, with even more partners and creators joining and more esports ventures in the pipeline and we can’t wait to begin this next phase under the Kairos Group umbrella. “
Co-founder and talent and partnerships lead, Will Mollett, added: “A journey with Horizon that began in 2017 is now merely just the beginning come 2022.
“Working with Kairos Group is nothing short of a phenomenal opportunity for growth, not only as an organisation but also for our creators, who are always at the forefront of Horizon. Surrounding ourselves with like-minded individuals, who know the space better than anybody else, assists in all areas to the highest degree. The future is bright and I cannot wait to get started.”
Founded in 2015, Kairos Group has offices in the UK (London and Manchester), with teams also in Germany, France and the USA. The group has worked with some of the largest, most exciting brands in the world, including Facebook, Epic Games, KFC, JBL and Porsche.
Drew Townley, CGO of Kairos Group and managing director of Kairos Media, said: “Will and Kieran have been some of the brightest minds and hardest workers at Kairos Media since they joined. The opportunity for Kairos Group to support a journey, that I have no doubt they would have excelled at regardless, was too good to turn down.
“It adds a completely new pillar to the Group with a gaming organisation itself, with ambitions to do esports the right way in the UK and beyond. We already have some of the most forward thinking brands on this journey with us and Horizon only adds to the incredible offering for any partner.”
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The International Esports Federation (IESF) has revealed the six game titles that will be featured in the 2022 World Esports Championships. Over 120 nations are expected to participate in IESF’s flagship event with Bali, Indonesia hosting the 2022 WE Championships Finals, set to take place from 27 November to 9 December.
Following successful competitions at the 2021 WE Championships in Eilat, Israel, CS:GO, Dota 2, Tekken 7, eFootball return for the 14th edition. Mobile titles PUBG mobile and Mobile Legends: Bang Bang will be included for the first time in 2022 to reflect the growth of the mobile gaming industry, especially among those without the resources or means to play on consoles.
IESF General Secretary Boban Totovski said: “The inclusion of these spectacular six game titles in the 2022 WE Championships supports our mission to unite, support and promote the World Esports Family. We are very grateful for the continued collaboration with publishers, the inclusion of two new mobile titles and to feature the first CS:GO female tournament this year. Together, we are working towards a more accessible and inclusive Esports community.”
Registration will open for National Federations on 20 February on IESF’s new platform. The qualification process will include PC, mobile and console games.
“We look forward to the launch of the qualification process to provide athletes from all over the world the opportunity to participate in the largest international Esports competition where they can represent their nations,” added Totovski.
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Esports Players League (ESPL), the global amateur esports tournament and platform provider, and Froyo Games, a Gamified Finance (GameFi) platform confirmed recently on entering into an agreement that is targeted to expand and facilitate growth for both platforms in the cryptocurrency and esports ecosystem.
Froyo Games is a decentralised GameFi platform that enables existing gaming and esports ecosystems to transition to the open metaverse on Ethereum and Binance Smart Chain. As a platform, it’ll allow game developers, publishers and esports operators to collaborate, launch and engage with the community through Play-to-Earn (P2E) games.
“Think of it like Steam or Epic Games; a home for your blockchain games and non-fungible tokens (NFTs). We want to capitalise on P2E games in the Metaverse with the support of gamers, publishers, and developers that are the lifeline of sustaining the community into the future,” mentioned 0xFroyo, Froyo Games.
Stephanie Kuan, ESPL’s Chief Operating Officer says “we don’t plan to make this a one-off stimulus check but instead a relationship that can keep everyone engaged through contents, partnerships, and tournaments that will help both ESPL and Froyo Games to grow and prosper together.”
This partnership reflects the already existing work that Froyo Games has completed with ESPL’s recent projects involving major cryptocurrency entities such as Luno and Monstax in December 2021.
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GLOBAL gaming media company, Kairos Group, has acquired gaming and esports organisation, Horizon Union (Horizon).
The latest organisation to join Kairos Group, which is also home to Kairos Media, Kyma Media, Turopium Sports and Entertainment and Kairos Ventures, Horizon will be managed and operated out of its base in Manchester.
Founded by Kieran Wood and Will Mollett in 2017, Horizon has grown to house over 35+ creators who drive and deliver content via an always-on strategy. Working alongside global brands such as GFUEL, Boost Gaming and ChampionUS, the organisation operates on the core principles of working closely with creators to provide strategic business value, within various verticals in the gaming world.
Horizon entered the esports space in January 2022 with the acquisition of esports team Top Dogs, competing in the APEX Legends Global Series (ALGS) league. With the UK esports industry continuing to show extensive growth, Horizon is hyper focused on continuing to develop and nurture grassroot competitive talent as well as establishing stature.
Alongside founding Horizon both Kieran and Will worked at Kairos Media for two years, with Kieran as an account manager and Will as a campaign manager.
Commenting on the acquisition, co-founder and operations and commercial lead at Horizon, Kieran Wood, said: “Working with the Kairos Group team for nearly 2 years has been nothing short of a life changing experience, both professionally and personally.
“The level of progression and development from working at Kairos Media and Horizon simultaneously has worked hand in hand to creating a sustainable and profitable organisation in Horizon.
“I could not be prouder of what we’ve achieved so far but we’ve still got a long way to go. Horizon’s future is looking very strong, with even more partners and creators joining and more esports ventures in the pipeline and we can’t wait to begin this next phase under the Kairos Group umbrella. “
Co-founder and talent and partnerships lead, Will Mollett, added: “A journey with Horizon that began in 2017 is now merely just the beginning come 2022.
“Working with Kairos Group is nothing short of a phenomenal opportunity for growth, not only as an organisation but also for our creators, who are always at the forefront of Horizon. Surrounding ourselves with like-minded individuals, who know the space better than anybody else, assists in all areas to the highest degree. The future is bright and I cannot wait to get started.”
Founded in 2015, Kairos Group has offices in the UK (London and Manchester), with teams also in Germany, France and the USA. The group has worked with some of the largest, most exciting brands in the world, including Facebook, Epic Games, KFC, JBL and Porsche.
Drew Townley, CGO of Kairos Group and managing director of Kairos Media, said: “Will and Kieran have been some of the brightest minds and hardest workers at Kairos Media since they joined. The opportunity for Kairos Group to support a journey, that I have no doubt they would have excelled at regardless, was too good to turn down.
“It adds a completely new pillar to the Group with a gaming organisation itself, with ambitions to do esports the right way in the UK and beyond. We already have some of the most forward thinking brands on this journey with us and Horizon only adds to the incredible offering for any partner.”
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