Gaming is antitrust regulators' blind spot – Axios

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Illustration: Megan Robinson/Axios
The biggest video game companies are gobbling up the competition faster than ever while so far escaping significant resistance from antitrust regulators.
Why it matters: Gaming has grown into one of the world's largest media industries but has yet to face the scrutiny other tech sectors routinely encounter over how business practices affect competition, consumers or workers.
State of play: The two largest acquisitions in video game history have happened since 2022 began, and 2021 saw over 250 gaming deals, totaling over $38 billion.
Deals in Big Tech and media now routinely face hurdles from regulators, lawmakers and activist groups.
Yes, but: Although game industry titans may have free rein to close deals. they're still keeping a close eye on their watchdogs.
And for all the bluster, regulators and lawmakers have mostly focused their antitrust ire at Big Tech and let other mega content deals pass.
The big picture: Defining what constitutes a monopoly or stifles competition in an industry can be tricky — especially in a fragmented field like games.
Microsoft has been clear that it’s after Blizzard Activision for the mobile gaming footprint the acquisition will provide.
Flashback: The video game world has long been defined by rivalries and arms races — think Nintendo vs. Sega, or Xbox vs. Playstation.
What’s next: In a seemingly make or break moment, Congress is considering a few antitrust bills that could make things complicated for future acquisitions — in gaming as everywhere else in tech.
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