“die Bayerische” remains official insurance partner for BIG and expands esport sponsorship – European Gaming Industry News

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The German insurance company “die Bayerische” will remain the official insurance partner of BIG in 2022 and main sponsor of the BIG League Of Legends Team, that was able to win both German championship titles in 2021.
At the beginning of last year, die Bayerische successfully mastered its entry into the world of esports with BIG. With the support of insurance partner “die Bayerische”, the renowned League of Legends team of BIG won both German championships in the Prime League and achieved top placings during both the European Masters Seasons.
In the coming season, “die Bayerische” will continue to serve as BIG’s official insurance partner and further expand its commitment to BIG’s League of Legends team as the main sponsor. In addition, the company will also be a partner of the successful Trackmania driver Dennis “Massa” Lotze and the StarCraft 2 professional player Tobias “ShoWTimE” Sieber in 2022. Both players are among the top international professionals and belong to Germany’s best athletes in their disciplines.
An important part of the partnership last year was the creation of the League Of Legends Team’s new player jersey for the 2022 season. As part of the jersey campaign, BIG fans were able to submit their designs for the official jersey of the BIG League Of Legends Team. Subsequently, the best proposals were put to the vote and rewarded with prizes. The winning jersey has served as the official player jersey of the League Of Legends pros since the beginning of January and will also be used in the Summer Split of the Prime League.
 
Statement Daniel Finkler, CEO BIG
I am very pleased to announce that our insurance partner “die Bayerische” will continue to be a major supporter of the BIG in the coming season. As part of the extension, “die Bayerische” will expand the main partnership of the League Of Legends team. After two championships in the Prime League and excellent placements at the European Masters 2021, “die Bayerische” continues to be an important pillar of our ongoing success. In addition, the involvement in Trackmania and StarCraft will be prolonged. We are looking forward to many exciting games and projects together with our partner and the team from Bavaria. #GOBIG
 
Statement Joachim Zech, Marketing Director of “die Bayerische”
Just one year after our entry into esports and the decision to enter into a partnership with BIG, we realized that our strategy was very well received by the community and that we have been able to achieve our goals. With BIG we have found yet another fantastic partner with whom we can collaborate on a very professional and creative level. Therefore, it makes us very happy and proud that we can continue to intensify our partnership this year and celebrate further successes together. #GOBIG
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WePlay Esports will host a BLAST Premier Qualifier tournament in the CIS region — WePlay CIS Masters. It will take place online on March 25–27, 2022. The winner will go on to participate in BLAST Premier 2022: Spring Showdown.
WePlay CIS Masters is a part of the global Counter-Strike: Global Offensive (CS:GO) qualifier tournament series BLAST Premier, the 2022 Spring Season of which will last from January 27 till June 19, 2022.
The purpose of WePlay CIS Masters is to give teams from the CIS region — regardless of their size or popularity — the opportunity to compete for a place in BLAST Premier 2022: Spring Showdown. Eight teams will take part in the tournament: four invited by the host and four winners of the open qualifiers. To register for open qualifiers in the CIS region, visit the following links – Qualifier 1, Qualifier 2, Qualifier 3, Qualifier 4.
Participating teams:
The tournament will be held online with a Russian-language broadcast by WePlay Esports.
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In his bid to take a stalk of the preparations and planning of non-Olympic sports federations participating at the upcoming Asian Games, Indian Olympic Association (IOA) President Dr. Narinder Dhruv Batra called upon and met the officials of 9 sports federations, including Esports Federation of India (ESFI), at the Olympic Bhawan on 14 February 2022.
Asian Electronic Sports Federation (AESF) is recognised by the Olympic Council of Asia as the sole governing body for Esports in the Asian continent. It is also in charge of technical conduct for Esports at the 2022 Asian Games. ESFI, which is a recognised member of the Asian body in India and has been sending esports teams since 2007 to Asian Indoor & Martial Arts Games and in the last Asian Games 2018 as well where India got Bronze Medal in the esports title HearthStone as Esports was a demonstration event.
Esports is set to make its debut as a medal event at the Asian Games in Hangzhou, China to be held from September 10 to 25.
“We are very thankful to the President of IOA Dr. Narinder Dhruv Batra ji for appraising ESFI & other non-Olympic sports federations on the various organizing aspects of the Asian Games, to be staged later this year. We also discussed & apprised Batra ji on the preparations, requirements and future planning for the country’s Esports contingent and ‘AESF’s Road to Asian Games’ program which will be launched soon to select the national esports contingent of our country. The ‘AESF Road to Asian Games 2022’ will prove to be a milestone journey and act as a catalyst in not only the growth of the esports ecosystem in India but also to consider esports as a form of sports in India. At ESFI end, we are fully committed to growing the esports ecosystem and creating enough opportunities for the Indian esports athletes to participate in the various such events of repute,” said Mr. Lokesh Suji, Director, Esports Federation of India & Vice President of the Asian Esports Federation (AESF) after the meeting.
The meeting was co-chaired by Chef de Mission, Mr. Bhupender Singh Bajwa and detailed discussions were held regarding training camps and various expenditures that are required.
During the meeting, IOA stressed on the need for a fair and transparent selection process of players and athletes. The last date for the submission of the Indian Team entries by name is 15 April 2022.
ESFI is also recognised by the International Esports Federation (IESF) as well as the Global Esports Federation (GEF), who are in charge of conducting the trial events for the Inaugural Commonwealth Esports Championship at this year’s Commonwealth Games which will be held in Birmingham from July 28 to 8 August 2022.
On behalf of ESFI, Mr. Lokesh Suji, Director, Esports Federation of India & Vice President of the Asian Esports Federation (AESF), Mr. Yugal Sharma, Director, Esports Federation of India and Mr. Prabhat Kumar, Treasurer, Esports Federation of India were present in the meeting. ESFI team also presented the “Road to Asian Games” Jersey to IOA President, Dr. Narinder Dhruv Batra and Chef de Mission, Mr. Bhupender Singh Bajwa.
“ESFI is committed to the development of esports and bringing together the esports fraternity to unlock the full potential of our athletes and provide them with enough international opportunities to compete with their counterparts at an equal level. We take this opportunity to further request the esports community to carry on with their training and get used to the challenges for making into the team to represent in this mega event.” pledges Mr. Vinod Kumar Tiwari, President of Esports Federation of India.
The 2022 edition of the Asian Games will see medals being awarded in eight categories of Esports, which are EA SPORTS FIFA branded soccer games, an Asian Games version of PUBG Mobile and Arena of Valor, Dota 2, League of Legends, Dream Three Kingdoms 2, Hearthstone and Street Fighter V.
ESFI again appeals to the probable qualifying gamers/players to get their passports ready and to get fully vaccinated.
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