Amazon doubles down on cloud gaming with AWS for Games – SiliconANGLE News

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                     <span class="meta-dt">UPDATED 20:16 EDT<span> / </span>MARCH 23 2022</span>                         <span class="meta-vr"></span>                     <br>                                                         by <a href="https://siliconangle.com/author/mikewheatley/">                                <span class="author">Mike Wheatley</span>                           </a>                        <br>Amazon Web Services Inc. <a href="https://aws.amazon.com/blogs/gametech/aws-for-games-announcement/">announced</a> today the availability of a new set of products and services aimed at videogame developers.<br>The new offering, appropriately called <a href="https://aws.amazon.com/games/">AWS for Games</a>, encompasses a suite of services and tools in six areas: cloud game development, game servers, game security, game analytics, live operations, and game artificial intelligence and machine learning.<br>AWS for Games is the latest initiative the company has aimed at videogame developers, which have been a target for quite some time. Amazon launched <a href="https://aws.amazon.com/gamelift/">Amazon GameLift</a>, a dedicated game server hosting solution that deploys, operates and scales up cloud servers for multiplayer games, back in 2016. The company also has its own game developer unit, <a href="https://www.amazongames.com/en-us">Amazon Game Studios</a>, and owns the game streaming service Twitch.<br>With analytics firm Newzoo recently <a href="https://newzoo.com/insights/trend-reports/gaming-industry-trends-2022-report-games-esports-gamestreaming-cloud-metaverse/">forecasting</a> that the global cloud gaming market will be worth more than $6.5 billion by 2024, up from $1.57 billion in 2021, it’s no surprise that AWS wants a bigger slice of the pie.<br>AWS Vice President of Engineering Bill Vass said in a statement that the cloud is transforming the way games are built, distributed and played. &#8220;Game developers continue to accelerate their cloud journey, build games faster, and run them with continuous updates, while growing their player base and play engagement,” he said.<br>With AWS for Games, developers will be able to address high-priority workloads and increase their use of in-game analytics, live operations and artificial intelligence, Vass added.<br>AWS is partnering with a number of high-profile players in the gaming industry on the initiative, including Advanced Micro Devices Inc., Nvidia Corp., Epic Games Ltd. and Snowflake Inc.<br>As well as AWS for Games, the company also announced a preview of <a href="http://aws.amazon.com/gamesparks">Amazon GameSparks</a>, which is a fully managed service on AWS that makes it easier for developers to build, optimize and scale up game back-end features. Meanwhile, <a href="https://aws.amazon.com/gamekit">AWS GameKit</a>, an open-source offering that developers can use to customize and deploy game back-end features directly from a game engine to the cloud, is now generally available. With AWS GameKit, developers will be able to integrate cloud services in games in a matter of days rather than weeks.<br>Finally, the company also offered some new guidance for <a href="https://aws.amazon.com/nimble-studio/">Amazon Nimble Studio</a>. Using that service, game developers can now set up a virtual game studio in a matter of hours and scale up capacity on demand. That should help them create video game content much faster than before, Amazon said.<br>&#8220;The cloud grows through economies of scale and one key driver of those is gaming,&#8221; said Holger Mueller of Constellation Research Inc. &#8220;So it comes as no surprise that AWS is catering to gaming vendors with an improved platform and additional services.&#8221;<br>Perhaps by coincidence, Amazon launched AWS for Games on the same day that its cloud rival Microsoft Corp. <a href="https://developer.microsoft.com/en-us/games/blog/game-creation-cloud-adoption-and-the-azure-game-dev-vm/">debuted</a> Azure Game Development Virtual Machine, a new service developers can use to test and build games in production-ready cloud environments. 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